TELL A STORY
The most effective presenters use the same techniques as great storytellers. By following Aristotle's three-part story structure (beginning, middle, end), they create a message that's easy to digest, remember, and retell.
- [Beg] Start by describing life as the audience knows it.
- [Middle] After you set that baseline of what is, introduce your vision of what could be. The gap between the two will throw the audience a bit off balance
- [End] By defining future rewards, you show people that it's worth the effort. It'll meet their needs, not just yours.
START STRONG AND CLOSE STRONGER
"I have a dream..."
You've probably heard that line before. One of the most remembered openings of all time that successfully changed the course of events for the better.
INCORPORATE HUMOUR
People should enjoy the presentation. You should make them feel good and make sure they remember the jokes. That way, at least a part of the message is linked with the memorable moments.
- NEIL MATHEW
- A2324710002
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