Blogging and other Social Networking Platforms are integral to Good Communication Skills?

Friday 25 October 2013

Case Study on Facebook

FACEBOOK
Facebook is one of those social media websites that has gained popularity among masses ranging from teenagers to old age people. From sharing how one feels to where one goes and clicks photos about, Facebook has become an integral part of everybody’s life.
The site, which is available in 37 different languages, includes public features such as:
·         Marketplace - allows members to post, read and respond to classified ads.
·         Groups - allows members who have common interests to find each other and interact.
·         Events - allows members to publicize an event, invite guests and track who plans to attend.
·         Pages - allows members to create and promote a public page built around a specific topic.
·         Presence technology - allows members to see which contacts are online and chat.


Knowledge of Facebook comes from either using it as a social media or hearing about its famous CEO, Mark Zuckerberg. In most cases, it takes literally several decades to develop an exceptional company that has a unique set of talent management practices that produce phenomenal business results. However, it is not the case in Facebook. This is possible in such a huge Organization because employees are considered as a high value corporate asset. Management techniques and an effective user interface make it a success in everyday lives of a common man.

- Shaaleen Goel, 7CSE4(Y), A2324710010

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